Creative Design professional with 12+ years of experience developing interactive websites and digital advertising campaigns. I’m passionate about creativity and approach each project with a flexible mindset acknowledging the importance of deadlines and the expected results. Fluent in both English and Spanish (¡por supuesto!) I’m experienced in working with 1+ million budget for pan-regional/LATAM campaigns and media companies such as MTV, E!, and NBC Universal.
August 2009 –
Interactive Media Director & UX Designer/Developer
Rich Media Campaigns
- Produced & animated pan-regional (LATAM) online ad campaigns for Wonka, Porsche, Kingston, Cummins, 2K Games.
- Developed the programmatic triggers for user initiated banner expansions, video players, and click-throughs.
- Periodically checked and optimized creatives for better user engagement and improve user click-throughs.
- Produced animations for Pre-Roll Videos and YouTube Ads.
Web Development, Design & E-Commerce
- Developed websites using WordPress and Drupal and enhanced its features by integrating third-party plugins such as shopping carts, forms, polls, store locators and user-friendly backend access.
- Integrated Facebook Applications (via tabs) to our clients’ official Facebook Pages natively through Salesforce’s BuddyMedia.
- Implemented and managed various E-Commerce platforms, development and management with Volusion, Magento, Shopify, and Rakuten.
Video Direction, Production and Editing
- Produced, directed and edited videos for consumer products (TV’s, Monitors and Tablets).
- Produced the Android startup animations for AOC’s line of Tablets, mobile phones and sound bars.
- Designed, animated and customized Interactive ECards.
- Photographed and edited stop-motion videos.
3D & Concept Designs
Created conceptual designs for product prototypes and rendered 3D Designs for Event Booths.
New Business & Pitches
Worked together with the Accounts and Creative teams and helped put together research data, analytics, creative ideas and presented such campaign pitches for potential new business and clients.
January 2003 –
Digital Art Director & Creative Designer
Freelancer, Miami, FL
Web Designer and Developer
Art Direction & Music Video Production
December 2007 –
3D Texture Artist (Intern)
My duties included:
- Painting textures for characters, vehicles and buildings using Adobe Photoshop
- UV Map unwrapping using headus UVLayout and Maya’s UV Map Editor
- Create textures using Zbrush to be used as displacement maps
- Mental Ray Rendering under Autodesk Maya